The San Gabriel Valley Chapter of the California Association of Marriage and Family Therapists reached out to 789, Inc. to help them develop an identity that celebrated their geographic location. As you can see, the name is a mouthful… so we focused on developing a visual identity that leveraged “SGV” and “CAMFT”. After some research with CAMFT board members, we were able to develop a few options for the organization. They ultimately found their brand and are currently implementing it across their communication channels.