Helping Microsoft build a marketing campaign for their newest campus.
We were thrilled to work with Microsoft to help launch their new Microsoft Silicon Valley Campus with a campaign that celebrated the redevelopment of the campus designed as their smartest, greenest office yet. We incorporated the word “Together” with the campaign “To Get Here” to highlight the collaborative effort the team took to get to where they are now. Iconography was used from campus illustrations to create consistency for in-person brand experience, and we used the color palette from the new campus to celebrate the emotion the team is feeling about their new work home.