The Original Major

A MAJOR-ly cool drink!

Teaming up with Sorse Technology to brand
their line of cannabis-based beverages.

We are currently working on a brand refresh for Sorse Technology’s flagship THC beverage, Major. They have also asked 789 to develop a bridge brand for a new product they were releasing called Major Shots. We wanted to celebrate the original island feel while also celebrating where the products were invented… in Washington! So, we made Mt. Rainier the symbol for these powerful fruit-flavored shots of yummy goodness! As THC is slowly being normalized throughout the US, 789 gave each bottle a unique design personality while maintaining the new Major Shot branding for consistency. These colorful bottles standout on a shelf, but are small enough to easily carry without causing a lot of attention. Each bottle was designed for a safe, enjoyable and memorable experience.

  • Cannabis 
  • Research
  • Positioning
  • Brand Platform
  • Messaging
  • Marketing Plan
  • Social Media Plan and Schedule 
  • Logo Design
  • Illustration
  • Animation & Motion Graphics 
  • Visual Design System
  • Copywriting 
  • Packaging
  • Marketing Collateral
  • Digital and Social Media Assets
N.E.R.D. Code
  • Nourish Innovation
  • Empower People
  • Reshape Environments
  • Deliver Change