Microsoft
Angels Express
Take Me Out to the Ballgame…by Train!
Helping OCTA promote an express train to Los Angeles Angels of Anaheim home games.
The Angels Express is a program offered by the Orange County Transportation Authority in partnership with the Los Angeles Angels of Anaheim to provide special pricing for commuters riding to and from home baseball games.
789 worked with WS&A, the Orange County Transportation Authority and the Los Angeles Angels of Anaheim to develop the branding of the current Angels Express program and marketing campaign for Metrolink focused on promoting the Angels Express train schedule and special pricing.
Application and mediums included Angel’s stadium signage, promotional video, digital stadium assets, bus wraps, brochures, bus card inserts, posters and advertisements for print, Web and direct placement on tickets.
Marketing
- Research
- Positioning
- Brand Platform
Branding
- Logo Design
- Illustration
- Visual Design System
Design
- Marketing Collateral
- Digital Assets
N.E.R.D. Code
- Nourish Innovation
- Empower People
- Reshape Environments
- Deliver Change
