The City of Covina, CA, founded in 1882, is seven square miles and is located in the heart of the East San Gabriel Valley, approximately 22 miles east of Downtown Los Angeles. It is centered in the midst of Interstate freeways 10, 210, and 605, and State Route 57. Covina’s population is approximately 47,880.
Concept
The City of Covina contracted with 789 to create a marketing campaign for its economic development campaign and showing in 2015 and has been working with 789 for this and other projects in the years since.
Services
789 developed a look and feel with messaging, and created all marketing materials- including brochure, signage, and USB business cards with a five-week turnaround. The cohesive campaign featured City highlights, property profiles and an outreach kit to represent the City at the International Council of Shopping Centers (ICSC) in 2015.