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Work Description

Microsoft
admin by admin
Posted 23 August 2023

Microsoft

From Here to There in Silicon Valley.

Helping Microsoft build a marketing campaign
for their newest campus.

From Here to There in Silicon Valley.

Helping Microsoft build a marketing campaign
for their newest campus.

We were thrilled to work with Microsoft to help launch their new Microsoft Silicon Valley Campus with a campaign that celebrated the redevelopment of the campus designed as their smartest, greenest office yet. We incorporated the word “Together” with the campaign “To Get Here” to highlight the collaborative effort the team took to get to where they are now. Iconography was used from campus illustrations to create consistency for in-person brand experience, and we used the color palette from the new campus to celebrate the emotion the team is feeling about their new work home.

Client
Industry
  • Technology
Marketing
  • Research
  • Positioning
  • Brand Platform
  • Messaging
Branding
  • Logo Design
  • Illustration
  • Animation & Motion Graphics
  • Visual Design System
Design
  • Environmental Signage
  • Marketing Collateral
  • Experiential Assets
  • Digital and Social Media Assets
N.E.R.D. Code
  • Nourish Innovation
  • Empower People
  • Reshape Environments
  • Deliver Change
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The Original Major
admin by admin
Posted 23 August 2023

The Original Major

A MAJOR-ly cool drink!

Teaming up with Sorse Technology to brand
their line of cannabis-based beverages.

We are currently working on a brand refresh for Sorse Technology’s flagship THC beverage, Major. They have also asked 789 to develop a bridge brand for a new product they were releasing called Major Shots. We wanted to celebrate the original island feel while also celebrating where the products were invented… in Washington! So, we made Mt. Rainier the symbol for these powerful fruit-flavored shots of yummy goodness! As THC is slowly being normalized throughout the US, 789 gave each bottle a unique design personality while maintaining the new Major Shot branding for consistency. These colorful bottles standout on a shelf, but are small enough to easily carry without causing a lot of attention. Each bottle was designed for a safe, enjoyable and memorable experience.

Client
Industry
  • Cannabis 
Marketing
  • Research
  • Positioning
  • Brand Platform
  • Messaging
  • Marketing Plan
  • Social Media Plan and Schedule 
Branding
  • Logo Design
  • Illustration
  • Animation & Motion Graphics 
  • Visual Design System
  • Copywriting 
Design
  • Packaging
  • Marketing Collateral
  • Digital and Social Media Assets
N.E.R.D. Code
  • Nourish Innovation
  • Empower People
  • Reshape Environments
  • Deliver Change
Want to see more?
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Earthmade
admin by admin
Posted 23 August 2023

Earthmade

100% Good, Zero Bad.

Creating a new food category called Earthmade.

If we truly want a sustainable future, what’s better for our earth than something earth-made? Our current state of conventional or organic farming continues to propel the agriculture industry into an unsustainable state. Partnering with Australian company Vicentia and leaders in the farming industry such as Etchandy Farms, Duda Farms, and GEM Pack, 789 helped launch a brand new food category that will reach several audiences around the world. Earthmade seeks fully sustainable solutions, and promotes good health within food and our bodies, all while restoring good back into the earth. It’s the perfect blend of nature and science coming full circle…to be 100% Good, and Zero Bad.

Client
Industry
  • Sustainability Company 
Marketing
  • Research
  • Positioning
  • Brand Platform
  • Messaging
  • Marketing Plan
  • Social Media Plan and Schedule
Branding
  • Logo Design
  • Illustration
  • Animation & Motion Graphics
  • Tone & Voice
  • Visual Design System
  • Copywriting
Design
  • Packaging
  • Environmental Signage
  • Marketing Collateral
  • Identity Set
  • Videography / Photography
  • Experiential Assets
  • Digital and Social Media Assets
N.E.R.D. Code
  • Nourish Innovation
  • Empower People
  • Reshape Environments
  • Deliver Change
Want to see more?
READ MORE
City of Covina
admin by admin
Posted 23 August 2023

City of Covina

City Of Covina

The City of Covina est. 1882

The City of Covina, CA, founded in 1882, is seven square miles and is located in the heart of the East San Gabriel Valley, approximately 22 miles east of Downtown Los Angeles. It is centered in the midst of Interstate freeways 10, 210, and 605, and State Route 57. Covina’s population is approximately 47,880.

Concept

The City of Covina contracted with 789 to create a marketing campaign for its economic development campaign and showing in 2015 and has been working with 789 for this and other projects in the years since.

Services

789 developed a look and feel with messaging, and created all marketing materials- including brochure, signage, and USB business cards with a five-week turnaround. The cohesive campaign featured City highlights, property profiles and an outreach kit to represent the City at the International Council of Shopping Centers (ICSC) in 2015.

Client
Industry
  • City Development
Marketing
  • Research
  • Positioning
  • Brand Platform
Branding
  • Logo Design
  • Illustration
  • Visual Design System
Design
  • Marketing Collateral
  • Digital Assets
N.E.R.D. Code
  • Nourish Innovation
  • Empower People
  • Reshape Environments
  • Deliver Change
Want to see more?
READ MORE
Talley
admin by admin
Posted 23 August 2023

Talley

Your Premiere Wireless Distributor!

Helping to make Talley's identity more balanced, structured,
and contemporary

Talley is the country’s leading powerhouse in wireless infrastructure, communications, and mobile products. Recently, 789 had the honor of embarking on a journey to further magnify Talley’s unique legacy. We dove deep, refining and fortifying Talley’s story to bring it to life in new and compelling ways. We pushed the boundaries of creativity, enhancing the visual elements to underscore the innovation that sets us apart in this fast-paced industry. We also put our creative goggles on and developed a fresh, vibrant color palette, along with distinctive iconography. This not only captures Talley’s spirit but also carves out a distinct space for Talley’s Unique Selling Propositions (USP). We’re excited to embark on this new chapter with Talley, armed with a rejuvenated brand identity that reflects our continuous commitment to innovation and excellence. Join us as we continue to reshape the future of wireless infrastructure, communications, and mobile products.

Client
Industry
  • Technology 
Marketing
  • Research
  • Positioning
  • Brand Platform
  • Marketing Plan 
Branding
  • Logo Design
  • Visual Design System 
  • Copywriting 
Design
  • Marketing Collateral
  • Identity Set
  • Videography / Photography
  • Experiential Assets 
N.E.R.D. Code
  • Nourish Innovation
  • Empower People
  • Reshape Environments
  • Deliver Change
Want to see more?
READ MORE
Athens Services
admin by admin
Posted 23 August 2023

Athens Services

Your Zero Waste Partner!

Marketing Athens, One of Southern California’s
Premier Recycling and Waste Collection Company.

Athens Services has a strong focus on preserving the environment and achieving a Zero Waste future. 789 has partnered with Athens for many years, working with them on everything from promoting their innovative Materials Recovery Facilities (MRFs), to developing and managing their dynamic website, to print and digital signage, and everything in between. With everybody on-the-go these days, access to information in the palm of your hand is key! We work diligently to make sure all the digital, web and video we create for Athens is also mobile responsive, so that anyone can learn about Athens’ sustainability efforts wherever they are. In addition to keeping up with Athens’ innovative efforts through digital platforms, sometimes people need something more tangible and traditional, so we are constantly creating visually inviting print materials to spread Athens’ messaging and information through brochures, flyers, signage and more.

Client
Industry
  • Waste Management 
Marketing
  • Research
  • Positioning
  • Brand Platform
  • Messaging
  • Marketing Plan
Branding
  • Logo Design
  • Illustration
  • Animation & Motion Graphics
  • Visual Design System
  • Spanish Translation
Design
  • Environmental Signage
  • Marketing Collateral
  • Identity Set
  • Videography / Photography
  • Experiential Assets
N.E.R.D. Code
  • Nourish Innovation
  • Empower People
  • Reshape Environments
  • Deliver Change
Want to see more?
READ MORE
FasTrak Flex
admin by admin
Posted 23 August 2023

FasTrak Flex

Getting You Where You Need to Go

Helping FasTrak develop their new, innovative
“Flex” brand.

789 was the creative agency brought on to tackle the brand launch of the new FasTrak Flex. Although we wanted to revamp this logo from the ground up, we were happy to develop its evolutionary step to include the “flex” option. This brand was applied to signage through CA and beyond, as well as all transponders. FasTrak Flex toll tags work just like FasTrak Standard toll tags, but have a three-position switch that can be adjusted to signal whether you are traveling as a carpool or alone. It is required for express lanes, so it was a challenge to develop a multilingual outreach campaign to help educate and deliver the crucial information to drivers, commuters, and various communities of California.

Client
Industry
  •  California Department of Transportation
Marketing
  • Research
  • Positioning
  • Messaging
Branding
  • Logo Design
  • Animation & Motion Graphics
  • Visual Design System
  • Spanish Translation 
Design
  • Environmental Signage
  • Marketing Collateral
  • Experiential Assets 
  • Digital Assets
N.E.R.D. Code
  • Nourish Innovation
  • Empower People
  • Reshape Environments
  • Deliver Change
Want to see more?
READ MORE
UCI Law
admin by admin
Posted 23 August 2023

UCI Law

Reinventing Legal Education.

Helping the University of Claifornia, Irvine:
Law School refresh their brand.

The University of California, Irvine School of Law is the culmination of several generations of revolutionary dreamers – those not satisfied with the status quo who wanted to redefine, reimagine, and reinvent legal education. We were excited when they invited 789 to help refresh their brand to match their bold, forward-thinking goals. We incorporated the idea of “Being Greater Than” by using a symbol and bright colors to communicate this message. Our goal aimed to make UCI Law stand out among similar schools in the surrounding areas. UCI Law also asked us to create this year’s Admissions Viewbook, a tangible, printed piece that would be sent to or handed out to prospective students considering UCI Law. This was a 40 page booklet that incorporated the new brand look & feel, as well as bold colors and photos to emphasize the Admissions content.

Client
Client
Industry
  • Education 
Marketing
  • Research
  • Brand Platform
Branding
  • Logo Design
  • Animation & Motion Graphics
  • Visual Design System
Design
  • Marketing Collateral
  • Identity Set 
  • Experiential Assets 
  • Digital and Social Media Assets
N.E.R.D. Code
  • Nourish Innovation
  • Empower People
  • Reshape Environments
  • Deliver Change
Want to see more?
READ MORE
Covina Chamber
admin by admin
Posted 23 August 2023

Covina Chamber

Over 100 Years Of Local Business
Promotion

Helping Covina Chamber of Commerce
move successfully into the Future.

The Covina Chamber of Commerce promotes a successful business community through innovative resources, supporting its members and ensuring they thrive with more access, visibility, and enhanced benefits. The Covina Chamber wanted to strategically pivot with the times and asked 789 to help them develop new digital strategies to support their member businesses. In addition, 789 helped the Chamber completely rebrand itself to help emulate its new, innovative approach to building Covina’s business community. We performed a full brand audit and developed a brand strategy that was more representative of what the Chamber has evolved into over its 100 years as a key stakeholder in the Covina community.

Client
Industry
  • City Development
Marketing
  • Research
  • Positioning
  • Brand Platform
  • Messaging
Branding
  • Logo Design
  • Animation & Motion Graphics 
  • Copywriting 
Design
  • Marketing Collateral
  • Identity Set
  • Videography / Photography
  • Digital and Social Media Assets
N.E.R.D. Code
  • Nourish Innovation
  • Empower People
  • Reshape Environments
  • Deliver Change
Want to see more?
READ MORE
Amaca
admin by admin
Posted 23 August 2023

Amaca

An innovative encryption solution!

Ensuring online privacy with AMACA Tec.

AMACA is an easy, safe, and free online tool that encrypts your written content for sharing and safekeeping. The word AMACA comes from the ancient Aztec language called Nahuatl, still spoken by many people today. It means “NOBODY” or “NO ONE.” It’s also an acronym for Advanced-Mode Autonomous Ciphering Algorithm. 789 kept this in mind as we helped AMACA market their brand, which also included AMACA Pro (a customizable SaaS solution that includes additional security and user features) and AMACA White Label (for companies that wish to use or resell AMACA’s proprietary encryption technology within their own software). Throughout their branding, 789 helped AMACA to convey a powerful statement within their visual identity.

Client
Industry
  • Technology
Marketing
  • Research
  • Positioning
  • Brand Platform
  • Messaging 
  • Marketing Plan 
  • Social Media Plan and Schedule 
Branding
  • Logo Design
  • Illustration
  • Animation and Motion Graphics 
  • Tone & Voice 
  • Visual Design System
  • Copywriting 
  • Spanish Translation 
Design
  • Packaging
  • Environmental Signage 
  • Marketing Collateral
  • Identity Set 
  • Videography / Photography
  • Experiential Assets
  • Digital  and Social Media Assets
N.E.R.D. Code
  • Nourish Innovation
  • Empower People
  • Reshape Environments
  • Deliver Change
Want to see more?
READ MORE